Founder
Meet the founder
Daniil Podtesov
Founder, NegativeShield
I founded NegativeShield after spending too many hours on the same manual routine: reading Google Ads search term reports line by line, deciding what was waste, and adding negative keywords one at a time.
The product does that work with a language model, and it explains every verdict, so you can check the reasoning instead of trusting a black box. I build the product, handle support myself, and talk to the people who use it.
If you want to ask about the product, the roadmap, or how classification actually works, write to me directly.
What we build
One job, done properly, instead of another dashboard with fifty features.
- Search terms from Google Ads, classified by an AI that gives a reason for every verdict
- Negative keywords pushed back into your campaigns and shared sets in one click
- Brand terms and existing exclusions respected, so nothing useful gets blocked
- Works in English, Russian, Ukrainian and Czech, on your own Google Ads account
Company details
- Founded
- 2026
- Based in
- Prague, Czech Republic
- Funding
- Bootstrapped and independent